The current buzz word which has become the part of everybody’s life irrespective of the age group and the gender group is Facebook. Facebook if simply described is nothing but a social networking website that was launched in the year 2004. In very short span of time it caught the rage and became the most famous networking website in the world. The networking website has brought in a revolution in the world of internet. Presently there are more than 900 million users who are active on the Facebook website. The website provides for facilities like adding friends, posting daily updates, update status, provide for locations, add photographs and videos, updating profiles, notify friends, play games, send messages to friends etc.
Given that Facebook has a large number of active users it can be used for multiple purposes by other business organizations. One of the simplest ways is to use the Facebook for online marketing and selling of products and services. Marketing is a very important tool for the success of a business in today’s world. Each marketer tries to adopt unique mechanism to promote as well as sell its products. Internet provides for one such platform. It helps the business organizations to be available to the customers 24×7 for 365 days. Thus it provides the customers with the ease and comfortability of shopping. Most of the companies have their website to aid them in the process of marketing and selling. One other way is to have an application on the Facebook that would link the Facebook user to the website directly. The applications can also be integrated with the other various services provided by Facebook. These applications would flashed on the Facebook account page of the user. The user if satisfied with the application would notify the same to his friends and other members to whom he or she is connected. They would further notify the application to their friends and associates with whom they are connected. This would lead to the creation of a chain. This would ensure easy and instant spread of information about the company which would lead to the success of the company.
Professional and specialized application developers are bestowed with creativity. One such developer team which is into development of breakthrough applications for the Facebook is http://v1technologies.co.uk/ . They specialize in creating unusual designs and applications that are very different from the stereotyped applications and provide for a competitive edge to the companies.